The Evolution of Customer Data Modeling: From Static Profiles to Dynamic Customer 360
phData: Data Engineering
SEPTEMBER 27, 2024
. “ This sounds great in theory, but how does it work in practice with customer data or something like a ‘composable CDP’? Well, implementing transitional modeling does require a shift in how we think about and work with customer data. It often involves specialized databases designed to handle this kind of atomic, temporal data.
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