Mobile Trends for 2016
Zalando Engineering
DECEMBER 21, 2015
Shopping straight from social media Social platforms, such as Instagram, Facebook and Pinterest, came up with the “Buy Button” this year so users can shop selected items without leaving the respective social platform. Mobile users spend most of their time on social apps, and according to Nielsen this is around 85% of their time. This offers customers a convenient way to order their favorite items straight away.
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